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Publication: Journal of Forest Products Business Research
Authors: 0
Reference ID: Volume 4, Article No. 8
Publish Year: 2007
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Title: Process Transformation Mandates for Manufacturing Customized Furniture
This study combines two case studies with an in-depth survey of selected furniture manufacturers to empirically assess how the interaction between process transformations on the one hand and supply-chain characteristics, the design platform, the customer interface, and related issues on the other hand affect performance in a customizing business. Based on pre- and post-customization performance comparisons, a case is presented for comprehensive manufacturing system improvements rather than superimposing advanced concepts piecemeal on suboptimal systems. A framework is also provided for furniture manufacturing businesses to evaluate their readiness to implement a mass customization strategy.

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